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Gross Margin

Revenue less direct cost as a percentage of revenue, showing product economics before overhead.

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Practical reference for terms used across JUANA studies and calculators. Definitions explain use; they do not turn a metric into investment advice.

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Gross Margin

Revenue less direct cost as a percentage of revenue, showing product economics before overhead.

Formula / expression: (Revenue − Direct Cost) ÷ Revenue

Used in sectors: Manufacturing · Healthcare & Medical Tourism · Technology & AI · Franchise Investment · Education & Training · Recycling & Circular Economy

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JUANA Investment Research Desk · Methodology review of sources, model logic, separation of evidence from assumptions, and evidence links.

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