How to read the feasibility library
Every study starts from a specific project rather than a generic sector essay. JUANA defines the revenue unit, operating KPIs, sensitive variables, required evidence and red flags, then builds scenarios and decision gates without inventing missing data.
Revenue engine
What unit actually creates cash: rented unit, room-night, tonne, order, patient, user or contract?
Cost stack
Separate entry price, CAPEX, OPEX, working capital, finance, tax and contingency.
Scenarios & sensitivity
Conservative, base and upside cases, then change the variables that matter most to locate the break point.
Evidence & confidence
Every material number needs a source and date. Missing evidence stays visible rather than becoming a hidden estimate.
Decision gates
Legal, market, operations, finance, capital and exit. A failed gate is not repaired by a high headline ROI.
Exit & liquidity
Who buys, how long can sale take, what transfers, and what is net exit value after costs and debt?
Food & beverage franchise
Istanbul · Izmir · Antalya
Service franchise
Istanbul · Ankara · Izmir
Specialty retail franchise
Istanbul · Izmir · Bursa